Welcome to You-First Financial Planning
Only 27% of Americans HAVE A FINANCIAL ADVISOR. WHY DO SO MANY GO IT ALONE?
Most people don’t know what they don’t know—and that’s what gets them in trouble. They might think:
"I can find everything I need online."
"Financial advisors are too expensive."
"'I'm afraid I am going to be scammed and ripped off."
Transform How You Think About Money
A financial plan is more than a spreadsheet. It’s a mindset shift.
Smart financial planning is about more than numbers—it’s about trust, clarity, and building confidence in your financial life.
Yes, we are required to pass tough exams and stay current on laws, taxes, investing, and risk, but our real work is often acting as an emotional behavior coach. Team Treece is here to help you:
- Make smart decisions when you’re uncertain or unsure.
- Stay on track when life throws you a curveball.
- Avoid panic, regret, and costly mistakes
- Plus, you also gain a financial accountability partner!
Real Financial Planning Starts With Trust
We’re here to serve. We’re not here to sell.
Team Treece leads with empathy, not ego. We meet with people from all walks of life and help them take charge of their finances—without judgment or pressure.
Our first meeting? It’s all about you. Your hopes, worries, timeline, risk tolerance, and goals. No sales pitch. No hard sell. No rush. We take it step by step. We help you feel confident, informed, and in control.
BUILD Your Wealth Your Way
Invest in your future with trusted guidance from a financial professional .
In a world flooded with online opinions, financial influencers, AI-generated advice, market hype, and economic uncertainty, it’s easy to feel overwhelmed, underprepared, or afraid of making costly mistakes.
David Treece's Your Wealth Your Way resources explain the value of investing in a lifetime relationship with an advisor. Drawing on 35 years of experience helping clients plan for and realize financial freedom, he shares tried-and-true planning strategies, real-world examples, and what to expect for the fees you pay.
"I can't begin to express my gratitude for the time and effort you put into getting everything we needed done from the very beginning. You all have been super helpful and supportive with all of our questions and requests."
—Jen M.
This endorsement was given by a non-client of the financial advisor, and no compensation was provided directly or indirectly. The individual providing this endorsement is a relative of a client. This endorsement is not a guarantee of future performance or investment success, and the endorsement may not be representative of the experience of other customers. Please visit BrokerCheck (https://brokercheck.finra.org) to see more on the background of this professional.
The Core of Every Effective Financial Plan
Portfolio Management
TreeceFi analyzes what you have and how to get the best risk-return balance.
Diversification
We’re known for creating diversified portfolios even with smaller account sizes, plus clear reports so you can see your full financial picture.
Risk Management
From life transitions to unexpected crises, we plan with your stage of life in mind.
Second Opinion
Already have a plan or advisor? We’ll objectively review it and report what might be off-target or overlooked.
We’re not one-size-fits-all
We’re one-size-fits-you
Let’s get started on finding the right size plan for you. Your first consultation is on us.